Blizzard

Blizzard Ski Company is a highly respected brand in the world of skiing, known for its dedication to innovation and performance. Founded in 1945 in Mittersill, Austria, by Toni Arnsteiner, Blizzard has grown from a small, local manufacturer into a global leader in ski technology. The company’s roots lie in the heart of the Austrian Alps, which has greatly influenced its design philosophy, focusing on producing high-performance skis capable of handling the most challenging mountain conditions.

Blizzard is renowned for its commitment to craftsmanship and cutting-edge technology. Over the decades, the company has pioneered several advancements in ski design, helping to shape the modern ski industry. One of their most important innovations was the introduction of fiberglass to ski construction in the 1950s, which drastically improved durability and performance. This early adoption of new materials laid the foundation for Blizzard's reputation as a technological leader.

In recent years, Blizzard has continued to push the envelope with products designed for skiers of all levels, from beginners to world-class athletes. Their Flipcore Technology, a game-changer in ski construction, revolutionized the freeride and all-mountain categories. Unlike traditional camber skis that are bent into shape during manufacturing, Flipcore skis are built in their natural rocker shape, resulting in more consistent flex, stability, and performance in varied terrain, especially powder.

Blizzard’s skis, such as the Rustler, Black Pearl and Brahma series, are popular among all-mountain and freeride enthusiasts for their versatility, control, and responsiveness.

Now part of the Tecnica Group, (who make the Tecnica ski boots Blizzard continues to innovate while maintaining its heritage of quality and performance, staying true to its mission of producing world-class skis for serious skiers.